Research Methodology Section Dissertation

Research Methodology Section Dissertation-77
You will need to ensure that questions are clear, and that you have reliable ways of collecting and managing the data.

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Expecting people to pay to return postal questionnaires is sheer folly, and drawing up a really lengthy questionnaire will also inhibit response rates.

They are actually rather difficult to design and because of the frequency of their use in all contexts in the modern world, the response rate is nearly always going to be a problem (low) unless you have ways of making people complete them and hand them in on the spot (and this of course limits your sample, how long the questionnaire can be and the kinds of questions asked).

As with interviews, you can decide to use closed or open questions, and can also offer respondents multiple choice questions from which to choose the statement which most nearly describes their response to a statement or item.

However, often collections of statistics and number crunching are not the answer to understanding meanings, beliefs and experience, which are better understood through qualitative data.

And quantitative data, it must be remembered, are also collected in accordance with certain research vehicles and underlying research questions.


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